of respondents
answered “YES” when asked if tobacco-related cancer is primarily caused by nicotine.
Respondents = all respondents
36%
of respondents answered that they believe e-cigarettes are equally or more harmful than combustible tobacco.
Respondents = current product users aware of e-cigarettes who did not report current use of e-cigarettes.
52%
of respondents answered that they believe smokeless tobacco is equally or more harmful than combustible tobacco.
Respondents = current product users aware of smokeless tobacco products who did not report current use of any smokeless tobacco product.
47%
of respondents
answered “YES” when asked
are you planning to quit smoking?
Respondents = current product users
72%
of respondents
answered “YES” when asked: in the past,
have you ever made a serious attempt to quit smoking?
Respondents = current product users
Quitting Methods
Current combustible product users:
49% tried to quitCold Turkey
17% tried Support from Third Party Counseling
32% relied on NRT or Other Medications
21% used Alternative Risk Products
* Independently or in combination with other methods
Ex-combustible users:
51% quitCold Turkey
23% relied on Support from Third Party Counseling
24% relied on NRT or Other Medications
22% used Alternative Risk Products
* Independently or in combination with other methods
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